I created the brand Schmackes for environmentally friendly convenience food. Instead of wrapped in plastic, these delicious meals are filled in reusable glasses, on which a refundable deposit is paid. Freshly prepped, as if you cooked it last night and took it to work today. But nobody has time for that, so Schmackes is on sale in supermarkets and corner shops.
Here is a little insight into my final project for my design degree. It comprises: concept idea, naming, logo, corporate identity, illustration, packaging design, food photography, point of sale, corporate publishing, B2B-communication, presentation